The Mike Cassidy Photography Podcast

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Oksana Pali - Successfully Connecting Food Photography and Branding Photography To Grow Opportunity

April 9, 2020

Stay safe, and keep a positive attitude.  My guest on this episode of The Mike Cassidy Photography Podcast is Oksana Pali of Oksana Pali Photography from Long Island, NY. Oksana has been a professional photographer for over ten years, and is an accomplished branding, portrait & food photographer.

In Oksana's own words her mission is to "... help entrepreneurs and small business owners elevate their brand presence to the next level by telling their brand story in a cohesive and visual way."  

Can you connect different genres of photography to gain more opportunity from your clients?  Yes, you can!  Listen to see how Oksana has moved her food photography clients through branding and portrait opportunities-- and in the process created recurring business.  

This episode also contains details of what started Oksana on the pursuit of (scrumptious) food photography, and the steps needed to create photographs of the perfect veggie burger!  Yumm... 😀  Visit the episode post on the podcast website to see images we discuss during the photo, and see why Oksana's work has food brands jumping for her to make their products look amazing.


Topics discussed in this episode:

  • Oksana's start as a boudoir photographer.
  • How starting a family led to a new direction in photography.
  • Shooting food photography from home.
  • Finding your first food photography clients.
  • How food photography led to branding photography.
  • How branding photography is about telling a story.
  • Steps for onboarding your branding clients.
  • What's involved in a branding photography session.
  • Gear for food photography.
  • Evolving as a photographer.
  • Making someone's life happier through photography.
  • Oksana's tips for new photographers.
  • "Practice makes progress."
  • Who is your customer?


Links/Products In This Episode:

Healthy With Nedi -

Flashpoint eVOLV 200-  (my light that I couldn't remember the name during the episode 😀.)


Where To Find Oksana Pali:

Oksana Pali Photography -

Instagram - @oksana.pali -


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Images Discussed In This Episode: